According to Moz (SEOMoz) Google is changing its algorithm 500 times in a year. Well, this is worrisome thing for SEO professionals, but what about writers who write content for the web. Is it possible for them to react on each change? Never, and they cannot do it at all. Thus, what course do you think about a content writer? Let’s try to get answers of these questions in this post.
Since Google is changing its advertisement policies time-to-time and its algorithm for organic search, competition is increasing day-by-day and becomes tougher for relatively low knowledge professionals.
Today I am going to present something that is only interesting for the selected class of people. My advices are, for the clients, who really desire the success and for those designers who are committed to the quality delivery, instead of just moving projects quickly and cheaply as mediocre work.
Today we are witnessing a war against the spamming on the web, which definitely started by search engines. Therefore, we see the rise of only quality content everywhere and people are varying from manipulative techniques so far.
Social media is a buzzword in the Internet marketing community and all are rushing to encase it in their favor anyhow. In due course, often we miss the very important fundamentals of the social media optimization. Therefore, at present moment I have initiated a dialogue to correct such mistakes proselectedly.
When somebody tells about the strategy, I perceive a broad view in terms of businesses because we need overall business strategy, marketing strategy, management strategy, and so on various strategies involved in the success of the businesses. Therefore, the term digital strategy is confusing my conscious any way that how that fit in businesses and how effective it proves.
Our human race is fond of stories so you will find good stories have carved on the walls of the ancient caves, pyramids, temples, mosques, and churches everywhere across the world. Why do people like stories?
As storytelling are the most effective techniques to deliver messages effectively and compel people to take desired actions. Therefore, it is evolving with time. First hand drawn pictures, cartoons, then song and lyrics and now in modern age we have plenty of ways to describe our stories like texts, audios, movies, videos, etc. multimedia ways.
However, we design e-commerce store with set targets of conversion and subsequent loyalty. During entire conversion funnel perhaps the checkout step is the most vulnerable one as per the recent surveys on the experiences of major e-commerce players.
Despite the complete implementation of all modern e-commerce designing and programming standards, we observe higher abandon rate during checkout process. Therefore, today I would like to discuss one or two important things on this topic with you. Therefore, as an e-store designer, you can use UI elements like texts, icons, and symbols effectively in order to overcome all possible apprehensions and objections, which are coming into the way of user journey without overwhelming them.
In due course, you can take following effective actions:
We all know one fact that we are starving for attention of our targeted users on the web for our web products. Our competitive market forces us to create products that are attrselected and compelling to grab the instant attentions of our users. In other words, we need to beautify our products with various ways and concepts like visually appealing design, giving it an aesthetic look, etc.
However, our eye candy graphics and beautiful UI elements alone are not sufficient to meet our website or web application’s goals such as conversion or deliver our messages righteously through beautiful information architecture. Thus, you simply have question that what we need additionally. Well, common psychological principles are teaching us that every user comes with an intention and if our product is meeting that intention they perceive it as a useful one otherwise, they abandon immediately without making further interactions.
